Recipe No. 06 · Customer support

Contact form spam filter

Use AI to flag spam contact form submissions before they hit your inbox or CRM.

Serves
Agencies
Made with
Make
Prep (setup)
~45 min est.
Yield
1 hr/week saved, est.
Level
Intermediate
Plan needed
Make: Core from $12/mo per Axis Consulting; a free tier may cover low volume. Check your plan.
Est. SMS cost
No SMS needed
Flow at a glance
  1. TriggerForm 'Watch Submissions'
  2. Step 2OpenAI
  3. Step 3Router
  4. Step 4Keep a CAPTCHA on the form
  5. Step 5Test with dummy data, then turn it on and…

Ingredients

  • Form tool
  • Make.com
  • OpenAI API
Editor-reviewedLast checked 2026-10-16v1.0.0 · Free

Steps reviewed against current tool UIs by the editor; not yet run end-to-end in a live account. Time saved is an estimate; results vary. Costs from Axis Consulting and Twilio pricing; check current pricing.

Method

  1. Form 'Watch Submissions'.
  2. OpenAI: 'Is this a genuine business inquiry? Answer SPAM or REAL.'
  3. Router: REAL → CRM + email; SPAM → Sheets log for spot checks.
  4. Keep a CAPTCHA on the form; AI is a second layer.
  5. Test with dummy data, then turn it on and review results for the first week.

Make (affiliate placeholder)

Related recipes

ZapierBeginner

Invoice reminders for overdue clients

Remind clients politely when an invoice passes its due date.

AgenciesYield 1–2 hrs/week*
MakeIntermediate

New client onboarding kickoff

When a deal is won, create the project, shared folder and kickoff email draft automatically.

AgenciesYield 2–3 hrs/week*
ZapierBeginner

Order shipped SMS update

Text customers their tracking link when an order ships, reducing 'where is my order' emails.

E-commerceYield 1–2 hrs/week*

The weekly card

One new recipe in your inbox each week

Plain steps, the tools you need, and an honest time estimate. Free starter pack of 10 recipes when it launches.

Placeholder form — no email provider connected yet.
Free kit: stop losing bookings to missed calls →