Recipe No. 10 · Marketing

Gift card purchase thank-you and reminder

Thank gift card buyers and remind recipients to book before the card sits unused.

Serves
Salons & spas
Made with
Make
Prep (setup)
~45 min est.
Yield
30–60 min/week saved, est.
Level
Intermediate
Plan needed
Make: Core from $12/mo per Axis Consulting; a free tier may cover low volume. Check your plan.
Est. SMS cost
No SMS needed
Flow at a glance
  1. TriggerMake
  2. Step 2Gmail
  3. Step 3If you capture recipient email,…
  4. Step 4Check local gift card laws on expiry before…
  5. Step 5Test with dummy data, then turn it on and…

Ingredients

  • Square (gift cards) or Shopify
  • Make.com
  • Gmail
Editor-reviewedLast checked 2026-10-16v1.0.0 · Free

Steps reviewed against current tool UIs by the editor; not yet run end-to-end in a live account. Time saved is an estimate; results vary. Costs from Axis Consulting and Twilio pricing; check current pricing.

Method

  1. Make: Square 'Watch Payments'/orders; filter to gift card items (or use your shop's gift card order).
  2. Gmail: thank-you to the buyer with your booking link.
  3. If you capture recipient email, Sleep/schedule a reminder after 60 days via a Sheets row + daily scenario.
  4. Check local gift card laws on expiry before mentioning deadlines.
  5. Test with dummy data, then turn it on and review results for the first week.

Make (affiliate placeholder)

Salon owner? See the salon guides, the missed-call hub and the free No-Show Kit.

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