Recipe No. 19 · Customer follow-up

Membership cancellation save attempt

When a member submits a cancellation form, alert the manager and send a pause-instead offer.

Serves
Gyms & studios
Made with
Make
Prep (setup)
~45 min est.
Yield
1 hr/week saved, est.
Level
Intermediate
Plan needed
Make: Core from $12/mo per Axis Consulting; a free tier may cover low volume. Check your plan.
Est. SMS cost
No SMS needed
Flow at a glance
  1. TriggerMake
  2. Step 2Router
  3. Step 3Slack 'Create a Message' to the manager…
  4. Step 4Always honor the cancellation if they decline
  5. Step 5Test with dummy data, then turn it on and…

Ingredients

  • Cancellation form (Typeform/Google Forms)
  • Make.com
  • Gmail
  • Slack (optional)
Editor-reviewedLast checked 2026-10-16v1.0.0 · Free

Steps reviewed against current tool UIs by the editor; not yet run end-to-end in a live account. Time saved is an estimate; results vary. Costs from Axis Consulting and Twilio pricing; check current pricing.

Method

  1. Make: Google Forms/Typeform 'Watch Responses'.
  2. Router: if reason contains 'injury', 'travel' or 'money', send a Gmail with a membership pause option; otherwise send a standard confirmation.
  3. Slack 'Create a Message' to the manager with name and reason.
  4. Always honor the cancellation if they decline — don't make cancelling hard (consumer-protection rules apply in many regions).
  5. Test with dummy data, then turn it on and review results for the first week.

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